Rediscovering the Personal Site

It's been an interesting start to the year to say the least, but one positive from it has been the renewal of my interest in both my own blog and the blogs of others.

I've been reading blogs, or personal sites would probably be a more accurate term in 2015, since I came across them in my second year at university in 2006. Back then I loved the idea of people publishing something to the internet and quickly set my own blog up. I came across a number of great writers who like me were just finding their feet in the world of Web 2.0. In the 8 years that have passed since then, I've had a number of my own blogs and lost my motivation/desire to post to them all at various points in time.

In the early days of the blog, there was what felt like a strong community. A group of people writing about what interested them in a way which was new and exciting. It was inspiring to see others sharing in this way and it made me want to do the same. In the years since I left Uni in 2007 there seemed to be a change amongst the blogs I read. They became focused and somewhat same-y in their content, it felt like the blogs lost their personalities as their authors pursued a desire to be better writers. A few of them managed to maintain the personality that drew me to them in the first place, but, many didn't and as a result the blogs either died off or my interest in them waned. It was sad and with that homogenising of content my own inspiration and desire to write also dried up.
Over the last few months I've started to notice something different. Perhaps it's just that my own mindset has changed, or it could be that I've been finding a bunch of new sites, or a reaction to the likes of Facebook who seem to want to be the internet rather than part of it. But the personal site seems to be rising like a phoenix from the flames.

Many of the sites are specialised, with focused content, but they no longer seem to be of one voice talking about the same thing all the time. They have personality. The posts, whilst often being focused around a similar subject, are varied and seem to be a reflection of the people who write them. It's both inspiring and a joy to read these sites. They might be writing about a pen, a notebook or a new Mac, but they are doing it in a way which is interesting and engaging.

These personal sites have the polish and high standard that the web in 2015 demands, but they seem to be returning to the personality and interest that was so apparent in the the rise of the blog back in the mid naughties. It's refreshing and I'm thankful for it. I applaud those behind it and I hope it continues long into the future.

Phil Bowell @philbowell